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President Zhao of our company accepts an exclusive interview with well-known domestic media Audio Network-2013

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  • Time:  2021-4-29 11:22:00
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Success comes from reliable technology and complete services. Interview with our company's President Zhao by the well-known domestic media Audio Network.

Audio Network (Audio160）：Hello, President Zhao! I'm glad you could accept our interview. First of all, could you give a brief introduction to Jingxiong Company?

President Zhao:Shenzhen Jingxiong Technology Co., Ltd. is a professional audio and video independent professional product design and development manufacturer. Over the years, it has always become the most powerful product supplier and engineering service provider in the industry with excellent products, professional technology, comprehensive services and innovative concepts. Based on the purpose of professionalism, reputation and service, Jingxiong Enterprise focuses on the introduction and promotion of products, advocates new concepts of audio and video digital networking and systematic technology, provides high-quality and complete equipment and services, and strives to serve Chinaprofessional audio, make their own contribution to the development of the lighting equipment market. In recent years, Jingxiong Company has obtained the "National Audio and Video Level-1 Qualification" and "ISO9001Quality System Certification and Quality, Service, IntegrityAAAA series of qualifications and honors such as Enterprise.
　　2011Brands owned by Nian Jingxiong EnterpriseSONIC PRO(Snick)brandprofessional audio, introduce the most advanced products and cutting-edge technologies in the world,Committed to providing customers with scientific and completeAVSystem integration scheme design ensures the scientific and advanced nature of engineering projects.


Audio Network (Audio160): AsSONIC PROThe brand's exclusive general agent in Greater China. Why did it choose to represent this brand's products in the first place? What is the story of your cooperation?

President Zhao:SONIC PRO(Snick)brandbySONIC Pev NestzMr.30A brand registered and established in Heidelberg, Germany years ago,1983In 1999, several PhDs in electroacoustics, electronics, music and art who love music jointly founded the Audio Research Laboratory. After years of painstaking development and research, the Audio Research Laboratory was finally developed.SONIC PRO(Snick)brandA solid foundation has been laid for the glorious today. at firstSONIC PRO(Snick)brandThe brand mainly deals in high-endhome audio。After decades of experience and development, GermanySnick Soundcompany1995A strategic decision was made in 2000 to establish a permanent slightly production base in China, covering an area of nearly200Mu, with a slightly factory, speaker production factory, electronic equipment factory, parts production factory and R & D center.SONIC PRO(Snick)brandBrand officially produced in Chinacivil audioandProfessional slightlyProducts, but all audio products produced in China are returned to Europe for sale and are not sold domestically.

2011Shenzhen Jingxiong Technology Co., Ltd. andSONIC PRO(Snick)brandThe company reached a strategic cooperation agreement and2011years12months18Japan officially signed up to becomeSONIC PROThe exclusive general agent of the brand in Greater China. in recent years, withSONIC PRO(Snik) AudioIncreased brand influence,SONIC PRO(Snik) AudiobrandIt was honored as honorary titles such as "International Famous Brand" and "Trustworthy Quality Products".

2012Year,SONIC PRO(Snick)brandprofessional audioThe system enters the China market strongly! Under careful arrangements, the product strategy has also been adjusted accordingly. The main products areprofessional audioSystem, with some high-endhome audioseries.SONIC PRO(Snik) AudioReturning this time, he is ambitious and full of confidence. With its accumulated rich audio design experience, stable and reliable product quality assurance, well-known excellent German manufacturing technology and unprecedented, crystal-clear music texture, it vows to conquer the hearts of China customers and open up the vast China market!


Audio Network (Audio160): It is reported that Jingxiong Company representsSONIC PRO(Snik) AudioThe brand has not existed for a long time, but it has made many achievements in application. What are the main achievements? How quickly did you getSONIC PRO(Snik) AudioBrand penetration into the domestic market?

President Zhao:The reason why we were able to transferSONIC PRO(Snik) AudioOne of the important reasons for entering the domestic market is that domestic customers are interested inSONIC PRO(Snik) AudioNot unfamiliar, Germany in the early 1990sSONIC PRO(Snik) AudioBranded civilian products have been introduced into domestic sales, which has left a deep impression on many enthusiasts, and at the same time laid a solid market foundation in China; Secondly, we have a strong sales team and a team of professional engineers with rich practical experience. All technical personnel have gone through the German factory's special technical training and strong engineering technical support capabilities. In addition to professional lighting and sound engineers, many network and software engineers have joined. Introduce senior technical talents to select and send outstanding engineers to overseas factories for further study to improve their professional level. The cultivation and accumulation of enterprise technical talents is an important guarantee for our development towards high-end technology and professionalism.
　　With our superb professional level and strong engineering strength, we have undertaken the design and installation of many large-scale sports venues, theaters, auditoriums, multi-purpose halls, conference centers, entertainment venues and other sound reinforcement projects, as well as many national key engineering projects such as: Shenzhen Overseas Chinese Town Splendid China Scenic Area sound reinforcement system, Tianjin Galaxy International Shopping Center sound reinforcement system, the country's first large-scale wedding theme park, Tianjin Museum project, Nanjing Normal University High School outdoor sound reinforcement, Shenzhen Futian Armed Forces Department, Guangdong Hengfeng Investment Group Conference Multi-function Hall, Qingdao Port Group Multi-function Hall, Dream Castle Resort, Qingdao Haier Intercontinental Hotel, Foshan Jiandong Hotel Entertainment Club and other influential engineering projects. From project design to construction, we have always adhered to the highest standards of industry norms and established a good corporate image. Every honor we win is the trust and affirmation of Jingxiong Enterprise by users. In addition, we always implement the people-oriented design and construction concept, position ourselves based on customer needs, from plan formulation to project implementation, from project planning to comprehensive system integration, and rely on advanced technology and management to provide customers with comprehensive system solutions.


Audio Network (Audio160）：2012Year,SONIC PRO(Snik) AudioWhat are the new products launched by the brand? Compared with similar products, what are their characteristics?

President Zhao:2012Year,SONIC PRO(Snick)Audio brands have successively launched high utilization rates95%theDSeries of digital power amplifiers, designed and manufactured based on networking and digital technologyMATRIXSeries network audio matrices and new digitalconference systemandColorful(xuancai)Series slightly, andColorful(xuancai)Series slightly isSONIC PRO(Snik) Audiobringprofessional audioA revolutionary and innovative product of the world.Colorful(xuancai)Part of the slightly unit is Italian originalRCFThe treble unit is combined with the bass unit customized by the famous Italian unit manufacturer18mmthick11The layers of Russian Chinese wood boards are polished to form a hard box structure. The surface of the box is made of piano flash silver paint technology. The silver light shines in the luster like diamonds. Under the illumination of the light, it will be full of brilliance and brilliance, which can be combined with modern entertainment venues. The decoration style is perfectly integrated. Its handsome and enchanting appearance and excellent and delicate sound quality can be suitable for any occasion.

in product research and developmentSONIC PRO(Snik) AudioThe brand has always adhered to the path of independent innovation, adhering to the product development concept that no one has me, and no one has me,Colorful(xuancai)The development and launch of the series of slightly is the best explanation, which willcivil audioCreative application of piano flash silver paint manufacturing process toprofessional audioUp, just once inprofessional audioA major breakthrough in the field.


Audio Network (Audio160): As a strong product supplier and engineering service provider in the audio industry, products, technology and services are indispensable. What advantages do you think Jingxiong Company has in these aspects?

President Zhao:First of all, we have a strong manufacturing factory and a professional team of German R & D engineers. Secondly, we also have a skilled audio tuner and sales service team as a strong backing. In addition, Jingxiong Company has been working hard to build a companySanli and SanpinCulture truly allows employees and customers to feel the company's distinctive corporate culture and services.

Sanli Culture

execution: Execution comes from concentration, identify goals and work hard to sprint

cohesion: Cohesion comes from a benign and reasonable culture of sustainable development

competitiveness: Competitiveness comes from the comprehensive strength of the enterprise, and the core of comprehensive strength is the internal management of the enterprise

Sanpin Culture

quality: It is the core and an important foundation for enterprise development
　　brand: It is the soul and the positioning and development orientation of corporate strategy
　?grade: It is the level and the basic level requirement for the peak confrontation between industry and enterprises

Audio Network (Audio160）：2012Year King Xiong Technology Co., Ltd. Hunan Office was established in Changsha. Why did you choose to set up an office in Changsha? How will the establishment of the Hunan office help expand the company's business and improve services? What plans does the company have in this regard in the future?

President Zhao:Luozi Star City is an important strategic measure of Shenzhen Jingxiong Technology Co., Ltd. Changsha is the capital of Hunan Province, located in the eastern part of Hunan Province and on the western edge of the Changliu Basin in the lower reaches of the Xiangjiang River. Changsha City is connected to Zhuzhou City and Xiangtan City in the south, to Loudi City in the west, to Yueyang City and Yiyang City in the north, and to Yichun City and Pingxiang City in Jiangxi Province in the east. Changsha has a very prominent strategic position. In recent years, it has been committed to becoming an engine for the rise of central China.
The establishment of the Hunan office of Shenzhen Jingxiong Technology Co., Ltd. marks a solid step for Shenzhen Jingxiong Company to go deeper into the Hunan market. It also reflects that the company will always adhere to excellent products and high-quality services in terms of sales and service concepts., serve customers better and faster in accordance with expected goals, improve the sales and service system in the Hunan market, and establish the brand reputation and popularity of Jingxiong Company's products in the Hunan market.

2013In 2010, the company will continue to adhere to the strategy of going global, and the Beijing office and Xi'an office are under planning.

Audio Network (Audio160）：SONIC PRO(Snik) AudioWhat are the main areas in which the brand is used? Judging from the current development, do you think the next few yearsprofessional audioIn which areas will your performance be outstanding? Why?

President Zhao:SONIC PRO(Snik) AudioThe brand product line is very comprehensive and has a wide range of application fields. It is divided into government and enterprise categories and entertainment categories from the market. It can be specifically applied to conference rooms, multi-purpose halls, theaters, sports venues, bars, clubs,KTVWait.

futureprofessional audioIt must be developing in the direction of digitalization,SONIC PRO(Snik) Audiobrand has beenprofessional audioThe advocate and leader of digitalization has truly formed a complete set of digital audio system solutions from digital conferencing systems to digital network audio matrix processors to digital amplifiers and slightly.

Audio Network (Audio160): With the advancement of the times, have customers 'needs changed? Now, fromFrom plan formulation to project implementation, from project planning to comprehensive system integration, what do customers value most?

President Zhao:With the progress of the times, customers 'requirements for products and services are getting higher and higher. Customers no longer only need a set of audio solutions, but a comprehensive system integration solution, giving comprehensive rationalization opinions and suggestions from pre-sales, sales and after-sales. In recent years, Jingxiong Company is committed to creating professional services according to customer needs.

Pre-sales services:

1, project survey. Understand the project environment and improve the completeness of project operations through reasonable suggestions.

2, systems engineering design. According to the needs and purposes, we use computer-aided design software to rigorously design the most suitable system for customers.

3, plan explanation and evaluation. Introduce the characteristics of different design solutions objectively and in detail to assist customers in evaluating the solutions.

4, product design. Tailor-made according to customer requirements and can provide customers with personalized products.

Sales services:

1, timely supply. through advancedERPWe provide timely supplies and strictly abide by contracts.

2, product knowledge training. Provide customers with application knowledge training on products and systems.

3, technical support. Provide timely technical support to customers during system debugging, commissioning, and product debugging.

4, systems, and product handover. When the debugging is completed and the trial operation is normal, we will submit comprehensive technical drawings and related materials in a timely manner so that users can master them smoothly.

5Answer questions. We solve problems encountered by customers during the initial use of the product in a timely manner, and properly handle and respond to customers 'opinions.

after-sales service

1Establish customer files. Regularly track, understand and meet new customer needs in a timely manner.

2Answer questions. Solve customer problems in a timely manner and proactively communicate with customers.

3, handling complaints. If customers are dissatisfied with product quality or service, they can complain at any time, and we will properly resolve it in accordance with service procedures.

4Solve customer technical inquiries on system product maintenance and application.

5, website services. We have openedWWW.SONIC-PRO.COMThe service website allows customers to download new technical materials through the Internet and discuss application experiences.

Audio Network (Audio160）：For the company's future andSONIC PRO(Snik) AudioBrand in ChinadevelopmentWhat are your plans and expectations?

President Zhao:The country is in the twelfth five year plan The plan clearly proposes to strengthen cultural construction across the country. Coupled with the fact that my country's overall macroeconomic situation has continued to improve in recent years, and the development of various undertakings and industries such as social public utilities, sports, culture and entertainment is booming. This gives usprofessional audioThe development of the industry has given a shot in the arm. Jingxiong Company must firmly seize this historical opportunity and strive to achieve the following:

1. Inprofessional audioContinuous creative research and development of the latestprofessional audioProducts, providing cost-effective products and services to meet domestic demand.
2. The mission is to provide environmentally friendly and safe products

3. Based on open business relationships, we are committed to mutual learning and innovation to achieve a good relationship of symbiotic coexistence and long-term stable development.
4. Strive to achieve coordinated development with society through global creative management.
5. Based on mutual trust and shared responsibility between employers and employees, create a corporate culture that can maximize the strength of individual creativity and team strength.
6. Abide by the spirit of domestic and foreign laws and regulations, and strive to be a company trusted by society through open and fair corporate activities.
7. Make due contributions to the national cultural construction and the development of the audio industry by taking root in the domestic market.

Postscript:In recent years, the domestic entertainment market has developed intoprofessional audioThe prosperity of the industry has made due contributions, and with the progress of the times, industry customers no longer just need an audio solution, but a comprehensive system integration solution. Through this interview with President Zhao, we can know that Jingxiong Company has rich experience in creating professional services for customers and can provide customers with comprehensive reasonable opinions and suggestions from pre-sales, sales and after-sales. After years of technical accumulation and service support, we believe that2013Nian Jingxiong will make greater progress and create new brilliance!


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